This is Tom and he is an example of my target audience. He is 18 years old and lives in the centre of London. He is currently working a part-time job in Topman and attends college where he is studying music journalism. He aspires to be a music journalist as he has a passion for indie music. He thinks he would make a good writer due to his interesting personality and different take on life. Tom dresses casually, wearing mainly skinny jeans and tees as shown in his picture. When going out he will dress smart but unique as he likes to look different from his group of friends. His favourite shops are All Saints, ASOS but occasionally River Island and Topman. Tom's has a big passion for indie music and attends gigs and festivals whenever he can. Tom is a fairly quiet person and often shows little expression but he likes to be occupied as he gets bored easily. He enjoys watching TV in is spare time. His favourite programmes are Skins, Simpsons, 8 out of 10 cats and mock the week. He often watches comedy stand up on Comedy Central. His favourite stand up comedians are Lee Evans, Russell Howard and Michael McIntyre. Tom is a trademark example of my target audience as although he is quiet he is very intelligent and has a big passion for music. My magazine will provide a release for teenagers feeling down or just looking for 5 minutes entertainment.